You are probably already aware of the fact that inbound marketing, through writing quality content, is one of the most effective ways to generate more website traffic and therefore more subscribers, leads and active clients to your business. Today I am going to answer the question of how often you should be adding content to your blog for SEO, engagement and ultimately more sales. One of the … [Read more...]
Why your job as a marketer could be on the way out
Your job as a marketer could be on the way out. Traditional marketing is dead. And marketers who are still holding on to conventional marketing practices could be on the way out. Well, that’s according to the dire prediction of Ryan Holiday, author of the book ‘Growth Hacker Marketing’, which cited some of the leading brands and companies that resorted to non-traditional marketing strategies … [Read more...]
How to make the most of your outsourced content marketing
Making the most of your outsourced content marketing ranks high on the list of challenges of every marketing manager or director. In this age of lean marketing teams, tight budgets, extremely tight deadlines and multiple campaigns, it’s not uncommon for some marketing initiatives to fall down the wayside at times. In this post, we will have a look at some practical ways on how you as the … [Read more...]
5 Ways on How to Improve Your Press Release Distribution
Press release distribution is one of the most misunderstood procedures in a company’s marketing and publicity strategy. Some people think issuing a press release is as simple as pressing the send button on the keyboard and whatever was sent out would be published the next day. While there are also those who think press release distribution involves bribing journalists to encourage them to write a … [Read more...]
SEO Content Writing Tips for a Rock Solid Foundation
Get to the top of Google with these 5 SEO Content Writing Tips Front page rankings within the search engines are one of the most sort after goals for webmasters and today I am going to take a look at our top 5 SEO content writing tips to achieve this goal. Also, I will discuss the key reasons why it is important to think in terms of search engines when writing new content and how you can lay a … [Read more...]
4 Serious Impacts of Media Landscape Changes to Content Creators
There’s no doubt the Australian media landscape is changing. The headlines say it all: Fairfax Media to cut 120 editorial jobs in Melbourne and Sydney News Corp to axe 55 editorial jobs at papers including The Australian, The Daily Telegraph and the Herald Sun News Corp sells Eureka Report ABC records 241 redundancies in response to $254m budget cut It seems like no media company has … [Read more...]
13 of the Best Lead Generation Tools for Financial Services in 2018
Lead generation tools for Forex, CFD & Stockbrokers in 2018 Finance companies of all shapes and sizes are always on the look-out for the best lead generation tools which provide the best return for every marketing dollar being spent. Today I am going to run through a handful of the best lead generation tools as well as the types of avenues that have consistently worked over time. Is it … [Read more...]
- « Previous Page
- 1
- 2
- 3
- 4
- …
- 6
- Next Page »