Building your own personal brand is a must these days. You think branding is only for business and companies? Think again. Whether you own a business or working for another business, you need a personal branding strategy. Branding used to be a term associated with businesses and companies. Those entities that spend millions of dollars to project a positive image of themselves. But … [Read more...]
Social media habits of successful CFD/FX CEOs
CEOs in the CFD and FX industry are business savvy, but they could be missing out on the benefits of social media. And while a number of CEOs in this highly competitive and regulated industry are starting to embrace social media within the CFD & Forex space, many of them may be missing out. The converted and early users are singing praises and are keenly promoting it through their … [Read more...]
7 Social Media Tools You Should be Using in 2018
Here are 7 social media tools you and your team can benefit from To compete and succeed in the financial services game you need the best social media tools at your disposal. Statista reported that there are 1.5 billion active users on Facebook, 320 million active users on Twitter and 100 million active users on LinkedIn. However, one of the challenges with social media is creating the right … [Read more...]
Press Release Template: A Guide To Writing Effective PRs
Press releases should be part of your overall communications strategy. Is your business currently using a consistent press release template? Most businesses can generally be categorised into two groups: those that sell products and those that sell services. Though nowadays the lines are getting blurred between what is a product and what is a service. Whether your business is a service provider … [Read more...]
Using Social Media Marketing to Boost Your Business and Authority
Social media marketing can be so powerful when done correctly Is social media marketing a big part of your marketing mix? Are you making the most of one of the fastest growing marketing mediums in the world right now? Today we are going to take a look at social media marketing and how your financial services firm can use it as to: increase engagement; boost your brand awareness; … [Read more...]
Video Marketing Strategy and Ideas
Boost the authority of your business with a rock solid video marketing strategy When it comes to lead generation, how much emphasis do you place on your video marketing strategy? The reason I ask is that video, and in particular, YouTube video is one of the fastest growing areas for businesses to take advantage of and drive more qualified leads and build your authority. You are probably … [Read more...]
Social Media Marketing Strategy – Boosting Your Twitter Results
Discover How We Achieved a 2,600% Increase in Impressions in the Competitive Finance Space Today we are going to have a look at what can be done when you maximise your social media opportunities using Twitter. Our mindset when it comes to creating a social media marketing strategy is all about engagement and lead generation. Our focus is to identify all the educational assets you and your … [Read more...]